Hungry Jack’s, KFC and IKEA up their vegan offerings

Australia's major food brands are taken veganism seriouslyWe asked, and Australia’s most recognisable brands are finally starting to deliver – with Hungry Jack’s, KFC and IKEA all working to increase their vegan food offerings.

Fast-food giant Hungry Jack’s sent the internet into a spin last week, with the announcement that a vegan burger would be trialed in select Melbourne and Sydney stores.

Following the success of their Veggie Whopper, The Vegan Burger boasts locally sourced veganaise, vegan cheese, and a 100% vegan-friendly vegetable patty made from carrots, peas, corn, potato and capsicum.

The announcement was welcomed by Australia’s plant-based community, with many people heralding this as a sign that veganism is becoming more mainstream:

“Even the big guys can’t deny that the future doesn’t involve meat!”

“Going in the right direction.”

“Fantastic news! I will become a customer now!”

“The burgers really are better at Hungry Jack’s…”

Hungry Jack’s isn’t the only brand working to meet the demand for convenient vegan foods though – with KFC and IKEA also trialing new plant-based products. 

KFC recently confirmed they are working on a recipe for ‘vegetarian fried chicken’, which will be trialed in the United Kingdom next year.

The global food chain told media sources: “[We hope to bring] the great taste of KFC to new and existing customers who are changing their dining habits”.

Whilst details of the product remain limited – KFC’s vegetarian chicken will be flavoured with the brand’s trademark 11 secret herbs and spices.

The creation of a meat-free menu item is also part of KFC’s commitment to reduce its calories per serving by 20%, by the year 2020.

Meanwhile, global furniture retailer IKEA announced its trial of vegan soft serve ice creams – to be launched in stores by 2019. 

IKEA told Instagram followers: “100% plant-based, 100% delicious. Today we are sharing our ambitions to introduce plant-based ice cream to the IKEA Bistro”.

Gerry Dufresne, Range Manager at IKEA Food Services told media sources: “We’re working closely with different suppliers to find the right taste and texture [for our ice creams,] and are currently exploring three different alternatives, either based on oats, soy or fruits”.

This isn’t the first plant-based venture for IKEA, with the flatpack kings also set to release a vegan hot-dog to European stores, following product trials that resulted in an astounding 95% customer approval rating.

Whilst Australia’s vegan community has welcomed these latest announcements, many have echoed their ongoing support for locally-based vegan restaurants and stores:

“Australia has numerous vegan restaurants, cafes, shops & bakeries… Promote & give them your custom.”

“I’d rather plug one of my favourite locals…”

“While it’s great to have more vegan options at a national level, please don’t forget to support the independent stores and local venues that have promoted veganism for years!”

Would you try the new vegan options being trialed by Hungry Jack’s, KFC or IKEA? Tell us in the comments below:

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